TL;DR
Google is hosting a live event in Toronto for website owners and SEO professionals on April 21, 2026, with sessions on search mechanics and practical tips.
Key points
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Event basics: Google is hosting Search Central Live in Toronto, Canada, for the first time on April 21, 2026. This live event (not recorded or streamed) will run from 9:00 to 14:00 and includes sessions on crawling, indexing, AI in Search, recent updates, ecommerce structured data, and Search Console tips. Website owners, publishers, digital marketers, web developers, and SEO professionals can apply for a seat by April 14, 2026, with invitations sent by April 16. This event is designed for hands-on learning and direct interaction with Google teams, offering practical insights you can apply immediately to your websites.
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Who should attend: This event targets website owners, publishers, news organizations, digital marketers, web developers, SEO professionals, and others involved in website management. If you work with websites and want to learn how Google Search works in practice, this is your opportunity. The event provides direct access to Google Search Relations teams, allowing you to ask specific questions about search mechanics that you can't get from documentation alone. For example, if you're struggling with ecommerce structured data, you can get targeted advice from Google experts during Q&A sessions.
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Key topics covered: The event will cover actionable topics like crawling and indexing best practices, recent AI updates in Google Search, ecommerce structured data implementation, and practical Search Console usage. These sessions address real-world challenges: for instance, understanding how AI affects search results helps you optimize content for new algorithms. The hands-on focus means you'll leave with concrete steps—like fixing indexing issues or improving structured data—rather than theoretical concepts. This is especially valuable for businesses that rely on search visibility, as the event provides immediate, applicable knowledge.
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This is a summary of an official post from the Google Search Central Blog, provided for quick reading. Google and the Google logo are trademarks of Google LLC; My Tool Studio is not affiliated with Google. Always refer to the original announcement for authoritative guidance.